AMAZON VENDOR ANALYTICS FOR BRANDS & 1P VENDORS
How Amazon-ready is your catalog, really?
- Measure Amazon readiness
- Prioritize revenue potential
- Focus your teams on the right actions
THE REAL PROBLEM
The problem isn’t the data.
Vendor Central, retail analytics, the ad console and a few spreadsheets on top: your team has plenty of data. What’s missing is an answer everyone agrees on.
AMVisor turns data into clear priorities.
- 01Where are we losing revenue?
- 02Which products need attention?
- 03What should we do first?
- 04Which action has the biggest impact?
THE AMAZON PERFECT STORE
The standard for Amazon retail readiness
In brick-and-mortar retail, brands have checked their shelves against a fixed standard for decades. Is the product there, is it placed well, is the price right?
Amazon calls it retail readiness. The Perfect Store turns it into one measurable standard for your whole catalog. Developed from more than one million analyzed ASINs, it defines what a sales-ready product looks like on Amazon, in four dimensions:
- Availability – in stock, deliverable, orderable
- Content – complete, correct and convincing
- Price & Buy Box – competitive and won
- Reviews – enough ratings, strong enough
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AMAZON READINESS SCORE
One score from 0 to 100 for every ASIN
The Amazon Readiness Score is your retail readiness score: it shows how close a product, a brand or your whole catalog comes to the Perfect Store. It combines more than 50 Amazon signals, from stock and visibility to content standards, Buy Box owner and star rating.
The score is rule-based, so the same data always gives the same result. That makes brands, categories and months comparable without arguing about the method.
Revenue tells you what happened yesterday. The score tells you whether you’re set up for tomorrow.
71example ASIN
Example: two ASINs, two problems.
| ASIN A | ASIN B | |
|---|---|---|
| Readiness Score | 45 | 78 |
| Gap | Missing A+ content | Buy Box lost to a third-party seller |
| Revenue at stake | €2,000 / month | €40,000 / month |
| Priority | 2 | 1 |
PRIORITIZATION
Start with what costs you the most
A low score alone doesn’t tell you where to begin. AMVisor weighs every gap by how much fixing it lifts the score and how much revenue is at stake on that product.
ASIN A has the lower score, but ASIN B costs you more every day. Every day without the Buy Box is revenue your competitors take home.
Your team gets a short, ranked list instead of hundreds of alerts, with the reason behind every position.
ONE SYSTEM, EVERY TEAM
Every task asks a different question. They all get their answer from the same score.
How Amazon-ready is our portfolio?
One number for the whole catalog, comparable across brands, categories and time.
What should we prioritize today?
A short priority list with clear owners instead of an alert inbox.
Which problem hurts us most?
Root cause, affected ASINs and expected effect, right in your own area.
THE AMVISOR FLYWHEEL
A management system that gets better with every cycle
The Perfect Store isn’t a one-off audit. Teams work through it in a loop, and every completed task feeds back into the score and the next set of priorities.
PPC Engine speeds up the loop. Once a product’s foundation is right, it puts ad budget behind it, knowing stock, Buy Box and readiness.
- Set the standardPerfect Store
- MeasureReadiness Score
- AssessAnalytics Platform
- PrioritizeBiggest impact first
- ActTeams take action
- LearnResults feed back
- PPC Engineaccelerates action
PRODUCTS
Solutions for every task
Perfect Store & Readiness Score
The standard and a 0–100 score for every ASIN and your whole portfolio.
Learn moreAnalytics Platform
Status, gaps, priorities and progress for your Amazon business in one place.
Explore featuresPPC Engine
Amazon advertising driven by vendor KPIs, scaling where your foundation is strong.
Learn moreWHAT OUR CUSTOMERS SAY
AMVisor hasn’t just transformed the way we work – it has transformed our results. It’s like having an extra team member that never sleeps.
Michael Bayerle
Amazon Key Account Manager | SONAX
“After evaluating multiple software solutions, AMVisor emerged as the clear winner. It delivers precisely the insights we need to manage our Amazon strategy effectively.”
Head of Sales Key Account | Schmidt Spiele
“The fact that we have gradually rolled out the tool in Europe alone speaks to the quality and continuous advancement of the tool beyond regular retail analytics.”
Director Sales Germany | STABILO International
WHY AMVISOR
Who sets the standard has to know the shelf
We didn’t invent the Perfect Store at a whiteboard. We built it from the data of more than one million Amazon products, across 23 marketplaces, over 10 years of working with vendors.
- 1M+ASINs analyzed to build the standard
- 39BN+data points processed every year
- 200brands managing their Amazon business with AMVisor
- Amazon onlyno omnichannel compromise: built for 1P vendors on Amazon
No. AMVisor covers what generic BI can’t: an Amazon-specific standard, ASIN-level scoring and ranked priorities. Exports feed your existing BI.
Vendor Central and Amazon Ads permissions. Optionally your own product master data. Everything else, such as frontend and competitor data, AMVisor collects itself.
The Amazon Perfect Store is a standard developed by AMVisor for a sales-ready Amazon presence. It defines the requirements an ASIN must meet in availability, content, price & Buy Box, and reviews.
With the Amazon Readiness Score. It checks 50+ signals – such as stock, visibility, content standards, Buy Box owner and star rating – and combines them into one weighted value from 0 to 100.
No. The score is rule-based and transparent: the same data always produces the same value. It was developed from more than one million analyzed ASINs.
Analytics tools deliver data, reports and alerts. AMVisor rates those signals against a fixed standard and ranks actions by business impact. You don’t get more data – you get clear priorities.
The score rates an ASIN’s foundation; advertising amplifies it. Keeping them separate keeps the score stable and shows which products are ready for more budget.
GOOD TO KNOW
FAQs
No. AMVisor covers what generic BI can’t: an Amazon-specific standard, ASIN-level scoring and ranked priorities. Exports feed your existing BI.
Vendor Central and Amazon Ads permissions. Optionally your own product master data. Everything else, such as frontend and competitor data, AMVisor collects itself.
The Amazon Perfect Store is a standard developed by AMVisor for a sales-ready Amazon presence. It defines the requirements an ASIN must meet in availability, content, price & Buy Box, and reviews.
With the Amazon Readiness Score. It checks 50+ signals – such as stock, visibility, content standards, Buy Box owner and star rating – and combines them into one weighted value from 0 to 100.
No. The score is rule-based and transparent: the same data always produces the same value. It was developed from more than one million analyzed ASINs.
Analytics tools deliver data, reports and alerts. AMVisor rates those signals against a fixed standard and ranks actions by business impact. You don’t get more data – you get clear priorities.
The score rates an ASIN’s foundation; advertising amplifies it. Keeping them separate keeps the score stable and shows which products are ready for more budget.
HOW AMAZON-READY IS YOUR CATALOG, REALLY?
Take the next step
Talk to an AMVisor expert and find out how Amazon-ready your catalog really is.
